Production of PSF "Umucuruzi" Documentary videos

Terms of Reference: Production of PSF “Umucuruzi” Documentary videos


The Private Sector Federation (PSF) mission is to advocate effectively and reinforce members’ businesses. Since 1999, PSF has matured into the apex organization for business in Rwanda combining unique access to business, experienced service delivery and partnership with various private sector development stake holders.

The “Umucuruzi” TV program will involve many video productions but mainly documentaries on current activities, policies, and issues in the private sector. This will be one of PSF communication tool. The “Umucuruzi” TV program aims to have a quite unique content in Rwanda: Deeply analytical, well balanced, timely, dedicated to addressing the concerns of Private Sector and devoted to improving the country’s business environment.

In this context, PSF would like to recruit an innovative and experienced media consultant/media firm for the production of quality and educative documentaries

General Terms:

The consultant/firm will be required to produce documentaries at least twice a month on a in English and/or Kinyarwanda, strictly capturing business news, specifically on advocacy issues, key research results/findings, entrepreneurship development, business opportunities and other major breaking economic news within the country, region and the rest of the world, relevant to Rwanda’s business community.

Specific Terms

1. The firm must have an experience in production of videos for at least the past three (3) years

2. Having a content development experience of at least 3 years

3. Proven capacity to produce content in English and Kinyarwanda.

4. Must own a registered media company

5. The company must be credible with proof of capability of performance

6. The company should prove that it has never been suspended at one time

Technical specifications

The documentary must be of the following quality:
- High quality pictures
- High quality of video and sounds
- Clear and precise but well elaborated to send out information
- Attractive voice to draw listeners’ attention
- Clearly articulated
- Between 8min – 15min
- The company should be able to interest other business operators to pay/sponsor the Umucuruzi (Enterprise) documentary.
- The amount received through adverts in the documentaries will be shared between PSF and the contracted company that wins the bid

Interested applicants fulfilling criteria are invited to submit their application documents including detailed profile of their firm, CV’s of their Managing Director and at least 3 technicians with the required technical knowledge.

The expression of interest must be handed in the form of separated technical and financial proposals at PSF reception, Gikondo, not later than 6th August, 2014 at 05:00 PM.

For any further clarification, please call Head of Procurement 0788463080, email: